The Most Important Story of the Week

Weekly looks at the biggest news in entertainment.

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Warner Bros. Discovery Sets a New Direction…Kind Of

Mid-way through last week, big news started dropping about Warner Bros. Discovery.  First, Warner Bros. killed The Batgirl a $75-$100 million dollar picture to, allegedly, get a tax write-off worth more than the costs of finishing the special effects. Then Reddit sleuths realized that HBO Max had already removed a

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It’s Still All About the (Much Lower) “G”

Sometimes, you really need to make sure your perspective is in order. As you’ll see below, when I looked for the “most important story” for July, I had a few fun options to choose from—thank you to all the great suggestions on Twitter!— but I risked missing the forest for

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A Power Rank of the June Sports Media Rights Deals

Over on Twitter—follow me here!—I asked for recommendations for what I should cover in today’s strategy column. (Normally I try to do a “Most Important Story…” article every other week, but since I haven’t written one in a month, this is more like the “most important story of June”.) Overall,

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Who Measures the Measurers?

For some stories, the entertainment trades just don’t do a great job providing the type of information and analysis I need to do my job. Other times, they crush it. I’m glad to say that, for the most important story this week, I think the trades crushed it.  So let’s

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Will 2022’s Box Office Break $8 Billion?

The big news of the last week—besides you know all the stuff below—is that I’m putting up a paywall for my content. It hasn’t started yet, but it will on 16-June. In particular, my “Streaming Ratings Report” will mostly live behind this paywall. What about my other content? My regular

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Big Tech Continues Their Forays into Sports

We’ve got a lot of interesting/important news stories to get to, but before we get to that, I want to give everyone a head’s up that I have a big, big, big announcement coming from me later this week. So stay tuned. Before the stories, a celebration. EntertainmentStrategyGuy Turns Four!

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Netflix Bears on Parade

Two weeks ago, I had an almost written “most important” story of the week column that I couldn’t quite get out the publishing door. And let me tell you: none of those stories compared to last week’s news stories in terms of impact. Which happens in entertainment news. Some weeks,

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What Does the Merger of the Month Mean for Amazon?

Hmm. So it has been a minute since our last “Most Important” story column. Fine, it’s been a month. (That’s like tens of thousands minutes.) As I mentioned in my Streaming Ratings Report this week, it’s not like there hasn’t been news stories, but nothing blew my socks off. Nothing

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The Question I Want to Answer in 2022

Ignore the calendar for a moment, will you? You’re about to read my annual, “The Most Important Question of 2022”. And it’s March. What took so long? I said ignore the calendar! Better late than never. The idea for a “question of the year” struck me two years ago, going

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