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The Streaming Winners and Losers of 2021: TV

What a difference a year makes. In 2020, when trying to write who “won the year”, I had to parse multiple data sources, plus Covid-19’s lockdowns made everything tougher to judge what truly did well and what folks happened to stream for a few weeks in March. In 2021, with

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Who Won Streaming’s Biggest Week of the Year?

We continue with the “sweeps week” theme in this edition of the streaming ratings. As I mentioned last time, streaming was up the last week of the year. Wayyyy up. As such, so are all the ratings. Today we continue our streaming ratings report for the week starting 27-Dec-2022, this

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It’s a Tie! The Two New Top Films in Streaming

The last week of the calendar year—the week after Christmas Day to be precise—is the “new sweeps” for TV. Why? Because lots of folks get new devices, be they iPads, iPhones, smart TVs or connectable updates for old TVs and turn them on. When they do, they download new apps,

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A Bad Few Weeks for The Disruption Narratives

It’s been a minute since I’ve written a pure strategy column. Between adding new databases for my streaming ratings report, writing columns for the Ankler, and preparing some other stuff, I’ve been busy. And my weekly call out of the most important story in entertainment fell by the wayside. Frankly,

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Closing The Streaming Book on a Big November 2021

Well, I hope everyone had a relaxing holiday vacation. When you last heard from me, I’d analyzed the Nielsen viewership data for the week of 8-Nov-2021. (Along with all the other pieces of data I absorb each week.) That means we have a lot of streaming ratings to catch up.

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Who Won the Weekend: Red Notice vs Disney+ Day?

As we head into the new year—somehow, we’re in the 22nd year of 21st century—I’m pondering changes to this streaming ratings report. The biggest idea on deck is to split it into two parts, one film and one TV. So we’re going to try it this week, since the Nielsen

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