As a reminder, each week I mainly cast my gaze back in time four weeks, since that’s when we get Nielsen’s U.S. data. And this report focuses on the U.S. because: 1. It’s still the biggest single market for streaming. 2. It has the most competition. 3. It’s the leading
Want a little secret? I have a ton of fun writing these weekly ratings reports. More fun than I should. Each week, I have little mysteries to solve and unpack. Eternals had a big number this week, but is it doing better than Shang-Chi and the Legend of the Ten
Instead of the usual weekly report, last week we gave you something much better: a run down of the winners and losers of 2021. In case you missed, I published a few pieces last week, including: – The Winners of 2021: TV – The Winners and Losers of 2021: Film
What a difference a year makes. In 2020, when trying to write who “won the year”, I had to parse multiple data sources, plus Covid-19’s lockdowns made everything tougher to judge what truly did well and what folks happened to stream for a few weeks in March. In 2021, with
The last week of the calendar year—the week after Christmas Day to be precise—is the “new sweeps” for TV. Why? Because lots of folks get new devices, be they iPads, iPhones, smart TVs or connectable updates for old TVs and turn them on. When they do, they download new apps,
Yesterday, Netflix released their earnings report for 2021. Often, a Netflix earnings report isn’t good or bad, just more of the same. (I’ve written that article a few times.) Yesterday was different; it was a blood bath. Already down to $500 per share from its peak of $650 in November,
Well, I hope everyone had a relaxing holiday vacation. When you last heard from me, I’d analyzed the Nielsen viewership data for the week of 8-Nov-2021. (Along with all the other pieces of data I absorb each week.) That means we have a lot of streaming ratings to catch up.
Is Only Murders In the Building A Sign of Strength for Hulu…Or Does it Reveal How Far They Need to Go?
Today, Netflix’s global viewership data will start to sneak into this report. But just the initial peeks. If the Netflix data were a garden, consider these the budding flowers just poking out of the dirt. For an introduction to this new data, I wrote a “Quick Explainer On Netflix’s New
If this week has a theme, it’s Halloween, since the ratings period covered by Nielsen—October 11th to 17th—is smack dab in the middle of October. But honestly you know what is scarier for others streamers? How well Netflix is doing. (If you missed it, my thoughts on Black Widow’s disappointing
As usual, we have a lot of stories in the streaming ratings this week, from Squid Game’s second 50 million hour week to Black Widow showing back up on the Nielsen charts to Seinfeld’s debut to the usual flops and misses. Instead of those, we’ll look at the first appearance