Streaming Ratings Report

One of the questions I have about feature film distribution is whether all the (traditional) studios have it backwards. Right now, the studios are in a rush to shorten their feature film distribution windows—especially theatrical—as much as possible to take advantage of the marketing buzz of the initial window to

I hope you enjoyed the deep, deep, dives into streaming ratings of 2022 I put out over the last two weeks. Not to brag, but these were far and away some of my most successful articles I’ve ever written, and I couldn’t be happier, not just that the articles did so

The dog days of January. If the last week of Christmas is “Sweeps Week”, that might be the term for the month of January. As we saw (somewhat) last year, the start of a new calendar year tends to be slow in streaming. (BTW, the theatrical calendar has long considered

If I thought last week was “light”, then this week is a feather. Sure, we had one big hit (Ginny & Georgia), but after that, the streamers released barely any notable titles. Which is actually a good thing! (For me, at least.) It gives me space to opine/revisit other topics

I try to keep track of everything that comes out each week, and man, some days still surprise me. Like the Friday after Christmas. Check this out: What do Netflix and Discovery+ know (or not know) that everyone else doesn’t? (Note: They Cloned Tyrone was delayed until 2023.) This was

This week is the calm before storm, with the “storm” being the last week of the year “Streaming Sweeps Week”. For those who don’t know, historically, “sweeps” months were a time period where Nielsen collected paper diaries four times per year. Knowing this, broadcasters put on their best programming to

I spent the last week deep in the “data trenches”. (For those curious, the data trenches are next to my Excel bunker.) I updated my estimates for U.S. streaming subscribers for each streamer, the most “apples-to-apples” look I think you’ll find for US subscriber counts in America. Then, yesterday, I

I had planned to publish a streaming ratings report last week, on 30-December, to cover the last two weeks of November. But then Nielsen didn’t put out their ratings last week, because (rightfully) it was the week after Christmas, so I skipped a week too, which means we have twice

The first weekend of August-2022 probably had the biggest collection of streaming films we’ve ever seen debut in one week, including Apple TV+’s Luck, Disney+’s Lightyear, Hulu’s Prey, Prime Video’s Thirteen Lives, and Netflix’s Uncharted. It truly was a “streaming film traffic jam” (SFTJ?). I called it “epic” at the

When Nielsen published Peacock’s ratings for the first time a few weeks back, I held my breath. Sure, Peacock let us know that Halloween Ends did really well for them, but if you’ll remember, HBO Max once let Nielsen tell us that Wonder Woman 1984 was a huge smash on