Streaming Ratings Report

Deep dives into Nielsen and other data that provide insights into streaming.

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Did the Super Bowl Take a Bite Out of Streaming Ratings?

If you read my “Who Won the Month” articles over at Decider—here, here, here, here, here or here—you’re probably wondering where one of my favorite data tools has been. That’s right, I’m talking about Google Trends data. It’s not perfect but when it works, it works wonders. And this week

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A Down Week Makes for Some Strange Ratings

[Editor’s Note: This is the second edition of a new website feature, a weekly report on streaming ratings. One of the quirks of the streaming wars is that no one knows what shows or movies are doing well, what are doing poorly and what failed to launch. If you have

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Nothing Compares to Bridgerton in January

[Editor’s Note: Today, I am testing a new website feature, a weekly report on streaming ratings. One of the biggest pain points of the coverage of the streaming wars seems to be that no one knows what is doing well, what is doing poorly and, frankly, what customers want. For

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Nielsen’s New Top 30 Streaming Video Ratings…Explained!

Starting last August, Nielsen began releasing a weekly American top 10 most watched list for streaming video. I’ve been using it ever since. Nielsen mixed together TV and movies, and new (“originals”), second-run and library (“acquired”) on the same list.  In their year-end top ten list, though, Nielsen flipped the

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Who Won the 2020 Streaming Ratings Wars?

Ah for the olden days of evaluating content. In 2019, if you wanted to know, “What was the most popular film?” You just looked at the box office and saw that the answer was (very clearly) Avengers: Endgame. Even TV was relatively simple: Game of Thrones set global records for

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