Streaming Ratings Report

Deep dives into Nielsen and other data that provide insights into streaming.

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The Week The Streaming Battle Became a War? Measuring The Snyder Cut, Netflixโ€™s Latest Datecdotes and ‘The Falcon and Winter Soldier’

Yesterday, Netflix had their quarterly earnings report and dropped ten new datecdotesโ€”my term for Netflixโ€™s measurement of the subscribers who watched 2 minutes in the first 28 daysโ€”on us. Add to that the Snyder Cut coming out on HBO Max, a new streamer on the โ€œacquired film listโ€, a new

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What to Make of Streamingโ€™s Viewership Decline?

Last week was my most viewed streaming ratings report to date. I guess thatโ€™s what happens when you write about WandaVision! (And as a result get featured in WordPressโ€™ reader application.)ย  The theme of the week is โ€œslowโ€. We didnโ€™t have a lot of buzzy new titles, and as a

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Did Netflix’s ‘The Crew’ Stall Out?

When I sit down each week to pull data for the โ€œStreaming Ratings Reportโ€, it honestly feels like Easter. (Why Easter? Well, weโ€™re closer to that than Christmas, and my eldest child is excited for candy delivered in plastic eggs.) This week, my chocolate-filled egg was a new color on

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Did the Super Bowl Take a Bite Out of Streaming Ratings?

If you read my โ€œWho Won the Monthโ€ articles over at Deciderโ€”here, here, here, here, here or hereโ€”youโ€™re probably wondering where one of my favorite data tools has been. Thatโ€™s right, I’m talking about Google Trends data. Itโ€™s not perfect but when it works, it works wonders. And this week,

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A Down Week Makes for Some Strange Ratings

(Editorโ€™s Note: This is the second edition of a new website feature, a weekly report on streaming ratings. One of the quirks of the streaming wars is that no one knows what shows or movies are doing well, what are doing poorly and what failed to launch. If you have

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Nothing Compares to ‘Bridgerton’ in January

(Editorโ€™s Note: Today, I am testing a new website feature, a weekly report on streaming ratings. One of the biggest pain points of the coverage of the streaming wars seems to be that no one knows what is doing well, what is doing poorly and, frankly, what customers want. For

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