Streaming Ratings Report

Deep dives into Nielsen and other data that provide insights into streaming.

Who Won The Streaming War for Christmas?

Yesterday, Netflix released their earnings report for 2021. Often, a Netflix earnings report isn’t good or bad, just more of the same. (I’ve written that article a few times.) Yesterday was different; it was a blood bath. Already down to $500 per share from its peak of $650 in November,

Read Full Article »

Closing The Streaming Book on a Big November 2021

Well, I hope everyone had a relaxing holiday vacation. When you last heard from me, I’d analyzed the Nielsen viewership data for the week of 8-Nov-2021. (Along with all the other pieces of data I absorb each week.) That means we have a lot of streaming ratings to catch up.

Read Full Article »

Who Won the Weekend: Red Notice vs Disney+ Day?

As we head into the new year—somehow, we’re in the 22nd year of 21st century—I’m pondering changes to this streaming ratings report. The biggest idea on deck is to split it into two parts, one film and one TV. So we’re going to try it this week, since the Nielsen

Read Full Article »

Netflix’s Big October is Big. But How Big?

If this week has a theme, it’s Halloween, since the ratings period covered by Nielsen—October 11th to 17th—is smack dab in the middle of October. But honestly you know what is scarier for others streamers? How well Netflix is doing. (If you missed it, my thoughts on Black Widow’s disappointing

Read Full Article »
Search

Search by Tag

Join the Entertainment Strategy Guy Substack

Weekly insights into the world of streaming entertainment.

Join Substack List