Streaming Ratings Report

Deep dives into Nielsen and other data that provide insights into streaming.

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Who Won: The Adam Project or Turning Red?

Since most of my readers are fairly devoted followers of the streaming wars, I bet most of you think this weekโ€™s biggest story is the titanic showdown between Turning Red and The Adam Project.ย  And youโ€™d be wrong! The bigger story โ€œcontentโ€-wise in my mindโ€”and I love to zig when

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No Fooling, Is Picard a Hit or Not?

I know itโ€™s April Foolโ€™s Day today, but as much as I love this holiday, this newsletter is still serious-ish journalism, so Iโ€™m not going to make up anything. In my experience, bad statistics just get taken as fact more often than real, often boring truth. (You may have seen

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Ozark…The Hit TV Show No One’s Talking About

As a reminder, each week I mainly cast my gaze back in time four weeks, since thatโ€™s when we get Nielsenโ€™s U.S. data. And this report focuses on the U.S. because:ย  1. Itโ€™s still the biggest single market for streaming. 2. It has the most competition. 3. Itโ€™s the leading

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Reacher versus Pam and Tommyโ€ฆWho Won?

This week represents a fun squaring off of streamers. Not the usual battle of the titans–Netflix versus Disney+–but Hulu and Prime Video, featuring two releases couldnโ€™t be more different. Letโ€™s dig in. (Reminder: The streaming ratings report compiles data from Nielsenโ€™s weekly top ten viewership ranks, TV Time trend data,

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Euphoria and Peacemaker Continue HBOโ€™s Hit Streak

Before we start, letโ€™s admit it: our minds arenโ€™t really on streaming ratings right now, are they?ย  The tragic news in Ukraine will likely draw your focus away from entertainment news. I donโ€™t blame you. Iโ€™m there too.ย  Still, Iโ€™m going to write this weekโ€™s report, because the streaming world

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