February 2026

Debunking One of the Biggest Pieces of Media Misinformation in 2025…and What You Can Actually Take Away From Iron Lung/Markiplier’s Big Opening

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) First off, thank you to everyone who either sent me

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February 26, 2026 8:01pm

Gavin Newsom Quietly Betrayed California’s Journalists, Why I Can’t Update my Analysis on Whether Screenwriters are Using LLMs, and We Need to Talk More About LLM Costs

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) In December, I gave a tongue-in-cheek headline to my article

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February 24, 2026 10:58pm

“Everyone” is the New “Literally”

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe. Once a year, I give myself one chance to write

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February 17, 2026 8:28pm

Mike Tyson Is the Taylor Swift of Boxing…

(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights

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February 4, 2026 12:48am
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