Datecdotes

As everyone likely knows, Netflix changed metrics on us. Previously, the world’s biggest streamer released the number of subscribers (or households/accounts) that watched 2 minutes of a given show or film in the first 28 days. (I called these datecdotes.) Now, and going forward, they’re releasing the total hours viewed

Yesterday, I covered the strategy thinking behind Netflix’s latest data drop. Today, I’m going to dig into the initial takeaways I have from the data and how I plan to use it. And then I’ll be finished talking about this new data release.  Kidding! I’m far from done. I still

When Netflix releases their quarterly datecdotes (Click here for my explainer on that term, my phrase for any Netflix data point about households watching 2+ minutes of a film in the first 28 days), they tend to come in two flavors. Like, for example, this tweet: Or this quote in a