February 2025

Do the Traditional Media Companies Even Know What They’re Doing?

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) There’s a narrative out there that old Hollywood/the traditional entertainment

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Is Super Hero Fatigue Real?

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.)  Today’s article is free for all to read. If you’d

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Procedurals Finally Make Their Way to Streaming…

(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights

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Romantasy, a Genre That Lives Up to the Hype?

Today’s newsletter is a bit of a change of pace, a guest article from Kris Longfield of Fanthropology on the romantasy genre, a genre I’ve had my eye on for a while. Full disclosure: I’ve done some consulting work with Kris. As she says at the end, she’s running a

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