Explaining the Business of Entertainment
Here’s a weird one for you: Netflix released five shows on a Wednesday, 27-Apr-2022. You don’t normally see that. Netflix also had two big releases on Friday, as did Prime Video and Apple TV+. Interestingly, Paramount, Hulu and HBO Max released their big shows this week—reminder the week from April
(The EntStrategyGuy is putting up a paywall on 16-June-2022—Subscribe here!—and I’ve been explaining why in a series of articles debunking myths about streaming ratings, explaining my philosophy on data, describing what streaming data we do have, and more. If you’d like to read the rest of those articles and a
The big news of the last week—besides you know all the stuff below—is that I’m putting up a paywall for my content. It hasn’t started yet, but it will on 16-June. In particular, my “Streaming Ratings Report” will mostly live behind this paywall. What about my other content? My regular
[Editor’s Note: As you may have read, I’m putting up a paywall on 16-Jun-2022. For the next month, you can expect a few reminders from me about this. I’m trying to balance the thin line between being obnoxious and also making a living writing about entertainment strategy. If you haven’t
If you were to ask anyone in the entertainment industry—or even non-Hollywood types—what it is that makes Netflix more successful than any other company, the answer is fairly simple: They have an algorithm. But not any algorithm. THE algorithm. The “almighty algorithm”. An algorithm that has so much power, so
(In true EntStrategyGuy fashion, I wrote a “short” 2,000 word article on why you should subscribe to my Streaming Ratings Report. But that wasn’t enough to explain why I’m putting up a paywall. For in-depth explanations on the Streaming Rating Report, read the following articles: – We Have Streaming Ratings
Viewership was light this week, likely because the streamers were saving the big guns for the end of the month/May to help improve their Emmy nomination chances. When the top film/show this week has under 20 million hours of total viewership, that’s pretty low. That’s the lowest film or show
We’ve got a lot of interesting/important news stories to get to, but before we get to that, I want to give everyone a head’s up that I have a big, big, big announcement coming from me later this week. So stay tuned. Before the stories, a celebration. EntertainmentStrategyGuy Turns Four!
Planning this week’s streaming ratings report I had a weird thought: Is this really the future of TV? Remember back when Netflix and Prime Video started making original content? Those shows were buzzy! Orange is the New Black! House of Cards! Transparent! The Man in the High Castle! Streaming was
This week had two of the weirder entrants in the “streaming” category. (As a reminder, “this week” means the week that started 28-March-2022, since Nielsen has a four-week delay before their streaming ratings come out.) First, CNN+ came. And then went, thirty days later. They had a host of original