We continue with the “sweeps week” theme in this edition of the streaming ratings. As I mentioned last time, streaming was up the last week of the year. Wayyyy up. As such, so are all the ratings. Today we continue our streaming ratings report for the week starting 27-Dec-2022, this
The last week of the calendar year—the week after Christmas Day to be precise—is the “new sweeps” for TV. Why? Because lots of folks get new devices, be they iPads, iPhones, smart TVs or connectable updates for old TVs and turn them on. When they do, they download new apps,
It’s been a minute since I’ve written a pure strategy column. Between adding new databases for my streaming ratings report, writing columns for the Ankler, and preparing some other stuff, I’ve been busy. And my weekly call out of the most important story in entertainment fell by the wayside. Frankly,
In December, streaming felt a lot like yesterday’s titanic Buffalo Bills vs Kansas City Chiefs game. It started off slow, but then finished with a slew of big, big titles. Netflix released The Witcher and Emily in Paris, Paramount+ released 1883 (a Yellowstone spinoff), and Disney+ released The Book of
Yesterday, Netflix released their earnings report for 2021. Often, a Netflix earnings report isn’t good or bad, just more of the same. (I’ve written that article a few times.) Yesterday was different; it was a blood bath. Already down to $500 per share from its peak of $650 in November,
Entertainment is a hit-driven business, and that seems to be the question for the week: how many hits are the streamers launching? In film, it seems like a bunch. It TV? Not so much. We’re still catching up on all the ratings and data for the start of December. I’ll
Well, I hope everyone had a relaxing holiday vacation. When you last heard from me, I’d analyzed the Nielsen viewership data for the week of 8-Nov-2021. (Along with all the other pieces of data I absorb each week.) That means we have a lot of streaming ratings to catch up.