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Deep Dives

Is Disney Finally Bigger than Netflix in the US? Yes…

– Disney and Netflix are in the “top tier” of US streaming subscribers, with 69.1 million and 66.8 million respectively. Disney just passed Netflix for top streaming subscriber in the US. – HBO, Prime Video, and Showtime/Paramount+ make up the next tier of streamers. The latest issue of the Economist features a topic near and dear to my heart, intelligence. Specifically, “open source” intelligence, meaning publicly available data. The

August 12, 2021 10:43pm

Streaming Ratings Report

Streaming Just Manifested Its Best Week in 2021

– For the first time in 2021, weekly top ten viewership surpassed the same week’s viewership in 2020. – Manifest, the recently cancelled NBC series produced by Warner Bros., is a hit for Netflix and has the third biggest single week of viewership since 2021 started. But it does benefit from having a lot of episodes to binge. – Luca had the third biggest opening weekend of 2021. You may have

July 16, 2021 5:55pm

Streaming Ratings Report

Free Is More Popular Than Not Free…and Other Lessons We’re Relearning in the Streaming Wars

Sometimes, in a midst of lots of disruption, we—the proverbial we being “society”, “business analysts” or just people on Twitter—forget that as much as things change, they mostly stay the same. That’s the lesson for today. Two lessons actually. While streaming ratings use new terminology, the business principles underlying them haven’t really changed that much. (Reminder: The streaming ratings report compiles data from Nielsen’s weekly top ten viewership ranks, Netflix

July 7, 2021 4:41pm

Streaming Ratings Report

How Big is Hulu’s Biggest Hit?

One of the craziest parts of the streaming wars is actually how forward-thinking the traditional media companies were. Way back in 2007, they teamed up and created a joint venture that became Hulu, a streamer featuring TV episodes the day after they aired on broadcast. (But only, inexplicably, five episodes at a time, possibly the worst strategic decision of the 21st century.) Yet, with that head start, Hulu has languished

June 24, 2021 8:24pm

Streaming Ratings Report

Is Prime Video Having Its Best Stretch of Content In the “Ratings Era”?

This week, Them, from Prime Video made it up to second place on the “Originals” top ten list from Nielsen. Which left me wondering: Is Amazon’s Prime Video having their best stretch ever? Let’s find out. That plus Thunder Force’s “good” debut, The Handmaid’s Tale having an (allegedly) strong debut, and speculation about Invincible’s future in today’s “Streaming Ratings Report”. (Reminder: The streaming ratings report compiles data from Nielsen’s weekly

May 13, 2021 5:15pm

Streaming Ratings Report

What to Make of Streaming’s Viewership Decline?

Last week was my most viewed streaming ratings report to date. I guess that’s what happens when you write about WandaVision! (And as a result get featured in WordPress’ reader application.) The theme of the week is “slow”. We didn’t have a lot of buzzy new titles, and as a result, total viewership of the top 30 titles is the lowest since we started tracking. But this is the eye

April 14, 2021 7:00pm

Streaming Ratings Report

Did Netflix’s ‘The Crew’ Stall Out?

When I sit down each week to pull data for the “Streaming Ratings Report”, it honestly feels like Easter. (Why Easter? Well, we’re closer to that than Christmas, and my eldest child is excited for candy delivered in plastic eggs.) This week, my chocolate-filled egg was a new color on the Nielsen rankings. That’s right, a new color! Check it out yourself: For the last few weeks, the top ten

March 25, 2021 8:19pm

Streaming Ratings Report

How Big Were ‘Firefly Lane’ and ‘Crime Scene’ for Netflix?

As often happens in scientific/data endeavors, sometimes you work for hours/days on a project with no results, then, all of a sudden, it comes together and you make tons of progress rapidly. And, usually, the “tons of progress” doesn’t happen without the days of drudgery. That’s what happened to me over the last week or so. After a few days of struggle, yesterday morning I had a breakthrough, which delayed

March 18, 2021 5:29pm

Streaming Ratings Report

Nielsen’s New Top 30 Streaming Video Ratings…Explained!

Starting last August, Nielsen began releasing a weekly American top 10 most watched list for streaming video. I’ve been using it ever since. Nielsen mixed together TV and movies, and new (“originals”), second-run and library (“acquired”) titles on the same list. In their year-end top ten list, though, Nielsen flipped the script and provided three different top ten lists. Formatting mine, with hours instead of minutes: This was a sign

February 11, 2021 11:53pm

Streaming Ratings Report

‘The Christmas Chronicles’ Was Netflix’s Most Watched Film in the U.S. in 2020

December was a big battle in the streaming wars. Christmas Day/end of year is becoming increasingly important to the streamers since it’s the last time to grab subscribers before annual reporting. This is why the latest installment of my “Who Won the Month” series at Decider may be the most important one of 2020. So check it out! To keep that article flowing, I ended up cutting a few insights/thoughts

January 11, 2021 11:11pm

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