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The 6 Most Common Non-Apples-to-Apples Comparisons I See in the Hollywood Press

(Quick reminder: I’m on vacation this week, so no Streaming Ratings Report today. Don’t worry, we’ll cover two weeks of ratings data next Friday. But to give you something anyway, here’s part two of my articles on “apples-to-apples” comparisons, providing the six most common examples of bad comparisons I find in the entertainment media ecosystem.) If I had a magic wand to fix America’s broken education system, there’s a

November 11, 2022 6:03pm

Deep Dives

Apples-to-Apples…Explained

Take a look at this headline (from 2019): “League Of Legends Gets More Viewers Than the Super Bowl” Maybe you saw this; maybe you clicked on the link; maybe you even shared it. But if you did, you should know that… MORE PEOPLE DID NOT WATCH THE LEAGUE OF LEGENDS FINALS THAN THE SUPER BOWL!!!!! Sorry for the all caps-lock, underline, italicized, bolded text there, but this type of statistic

November 10, 2022 6:59pm

Streaming Ratings Report

Sitcoms Struggle While “Ahsoka” Thrives, Plus My Problem with “Views”

(Welcome to my weekly streaming ratings report, the single best guide to what is popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Before we get into the last two weeks of streaming ratings— I took last week off since

September 22, 2023 10:43pm

Deep Dives

Mulan vs Tenet: I (Don’t) Declare a Winner

At first, I was tempted to call “Mulan vs Tenet” the biggest battle of the streaming wars. Each weekend in September, we’ve eagerly awaited answers to the hottest questions in film: Will Tenet save theaters? Will Mulan blow up the model? Who is making more money? Who is WINNING?!?!? It turns out that the answer to the first two questions is probably no. As for the third and fourth, well,

September 23, 2020 9:03pm

Deep Dives

1.2 Million Folks Bought Mulan in the US During It’s Opening Weeknd: The (Not) Definitive Analysis of Disney’s Mulan Experiment

How many folks bought Mulan? That’s the buzziest question in the streaming wars right now. Since we don’t know, we’re left to pick at the analytics tea leaves. Fortunately, as each day passes, we’ve got more tea leaves to pick through. (Partly, the question is relevant because it gets to the buzziest question, “Who’s winning, Tenet or Mulan?”. I’ll answer that on Wednesday.) Far from throwing my hands up, I’ve

September 21, 2020 9:08pm

The Most Important Story of the Week

The Curious Case of CuriosityStream (And Other Subscriber Numbers)

Tis the season for subscriber numbers. DAZN has 8 million subscribers! Hallmark Movies Now has 750K! And CuriosityStream has 10 million! Wait, what’s CuriosityStream? How can something I’d never heard off pass 10 million subscribers? Well, that mystery, and the rising importance of subscribers for evaluating success or failure combine in my “story of the week”. Most Important Story of the Week – The Subscriber Numbers of Smaller Streamers Let’s

December 20, 2019 11:45pm

The Most Important Story of the Week

Sprint and T-Mobile Clear Another Hurdle

Talk about an easy choice. I told you last Friday’s news about Sprint/T-Mobile would be the most important story of the week and nothing has stepped up to replace it. The Most Important Story of the Week – Sprint & T-Mobile is Now Very Close The merger of a German telecom giant’s US cellular operation (T-Mobile) with a Japanese tech-telecommunications giant US cellular operation (Sprint) is almost complete. It got

August 2, 2019 9:04pm

The Most Important Story of the Week

The Trade War Moves to Hollywood

This week felt important for the news. Sure, we didn’t have any official announcements of new streaming services or any giant mergers, but between censorship, antitrust and trade wars, the world of politics is smashing (back) into the garden of media/tech. And the biggest government intervention was far away from Hollywood… Most Important Story of the Week – The Trade War Moves to Hollywood If you want a flippant response,

June 7, 2019 6:54pm

Deep Dives

Disney-Lucasfilm Deal Part III: Movie Revenue – The Economics of Blockbusters

(This is Part III of a multi-part series answering the question: “How Much Money Did Disney Make on the Lucasfilm deal?” Previous sections are here: Part I: Introduction & “The Time Value of Money Explained” Appendix: Feature Film Finances Explained! Part II: Star Wars Movie Revenue So Far Part III: The Economics of Blockbusters Part IV: Movie Revenue – Modeling the Scenarios Part V: The Analysis! Implications, Takeaways and Cautions

June 21, 2018 10:55pm

Deep Dives

Checking in on Aggregeddon, Disney’s Tech Stack Issues, Superhero Fatigue, and a Bunch of Bubbles Start Popping

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe. Today’s article is free for all to read. If you’d like to cross-post it to your newsletter, feel free!) Every so often, I like to write an article on “What

March 19, 2024 10:15pm

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