‘Freaky’ is The First Test of Comcast’s Big New Release Strategy

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It’s fascinating that between now and essentially March, Universal will be the only studio releasing films to theaters. And it’s able to do so because of its big “PVOD after three weeks” strategy it announced with AMC Theaters (and since others) in March.

The first film under this new partnership debuted two weeks back, Freaky, and The Croods 2 debuts today in whatever theaters are open in America. So what do I think? Check out Decider to find out.

The Entertainment Strategy Guy

The Entertainment Strategy Guy

Former strategy and business development guy at a major streaming company. But I like writing more than sending email, so I launched this website to share what I know.

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