The Entertainment Strategy Guy

Former strategy and business development guy at a major streaming company. But I like writing more than sending email, so I launched this website to share what I know.
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Has Netflix Won the Streaming Wars (According to the Gauge)? Will Penske Media, Variety and Luminate Win the Measurement Wars? 

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) If you’re a paid subscriber to the streaming ratings report—or

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